Blog: Martha Finney

(This post is based on some of the principles included in my new book, Unlock the Hidden Job Market: 6 Steps to a Successful Job Search When Times Are Tough which I wrote with San Diego-based executive coach, Duncan Mathison. For a free sample chapter, visit the book's official site: www.unlockthehiddenjobmarket.com )

If you’ve been following my posts, you’ll know that I’ve been writing about networking a lot lately. Or at least it seems like it. Networking, networking, networking. Maybe it’s me but don’t you think that when you say it out loud enough, it begins to sound like earwax? Okay…it’s probably just me.

Networking doesn’t have much appeal, does it? It doesn’t sound nearly as much fun as going to your local Applebee’s with some friends for a beer and some wings. Now there’s a problem with even that Applebee’s scenario. Based on the emails I’ve been getting, a lot of you are feeling that you don’t have too many friends either. And the ones you do have are getting, like, really tired of hearing you talk about your struggles to land a job. And you’re getting really tired of talking about it too. In fact, you’d just wish they’d change the subject.

I don’t think my readers are social losers. (At least I hope not, but, then again, what are you doing reading this blog post when it’s such a pretty day outside?) When you’ve been out of work for any amount o time, it’s easy to feel that you have run aground in the contacts department – especially in recent years when we’ve all been so busy taking care of our jobs and our families. We’ve let outside friendships perhaps atrophy. Maybe all your friends were work-related. And now that you’re out of work, you’re also fresh out of buddies. Or you’ve moved to a new town where you really, really don’t know anyone.

Whatever the reason for your feelings of isolation, you know you have to mix it up a little bit, well, a lot. Get some fresh meat, I mean talent, into your tight circles of relationships. Get out of the house. So I thought I’d offer some tips in that direction.

Remember that one thing leads to another. The thing about circulating is that your first dip into big world probably won’t net you a job. It’s a cumulative kind of thing. So leave that desperate, graspy, over-eager feeling at home when you head out the door. Just be open to meeting who you meet. Maybe tonight you’re destined to actually help someone else. And you’ll come home feeling just a little better about yourself.

Look for opportunities where you can become a regular. And no, I don’t mean the Applebee’s bar. When your face starts becoming familiar, you will emerge from invisibility to someone who people will be glad to see. Maybe they’ll even shout out your name, like, “Norm!” (But don’t count on it.) If you try a business mixer or worship service or volunteer opportunity, and people completely ignore you, keep going. Week after week. Introduce yourself as often as you can. And just let the cumulative effects of time work their wonders.

Stay away from solitary pursuits, even if they’re out of the house. Going to a matinee movie doesn’t count as “getting out there.” Go to local economic development or chamber of commerce meetings, receptions, mixers. Your local bookstore probably offers booksignings, author lectures or special classes. A friend of mine who is a professional coach is part of a team who gives courses at Whole Foods! Go! The home improvement stores offer free courses. Go! The American Red Cross offers courses in first aid, cpr, etc. Go!

Make job-related networking events only a small percentage of your out-of-the-house activities. First of all, you’re so much more than unemployed. And you need to nurture those other parts of who you are. At the very least, this way you’ll lead with an opener that’s so much more interesting than, “Hi, gotta job?” But most importantly is that your self-definition has a chance to stay strong and defined beyond this immediate need of landing a gig. You will also stand a better chance of meeting people other than fellow job-seekers. You know…people who already have jobs? And who would be thrilled to help you get inside their companies or organizations.

Learn something. Go to local college courses – especially the ones at night, when employed people go to school. You don’t have to matriculate and take on the expense of a formal semester. Continuing ed courses can be inexpensive. The teachers are often professionals in the community (hint: employed people!). It’s probably best if you took a course that would help you be more qualified for the kind of job you’re looking for. But even taking a non-job related course will at least remind you that there’s more to life than your daily bread (although, it’s kind of hard to make that argument right now, I know).

Teach something. Surely you know something that will benefit others. How to read, for adult literacy programs, for instance. If you have a profession or skill that’s useful in the for-profit world, surely you can introduce at least the basics to young people. Convene a panel of other experts and put on a program! (You’ll be able to find a venue. A friend of mine hosted the annual meeting of his professional association – on the premises of the company that had just laid him off. Awkward.)

Volunteer. Those same skills you can teach you can donate. It will make you feel good about being who you are and what you can do. That boost in self-esteem will give you the added confidence that will send out the signal that you’re a valuable contributor to the world.

Call old friends – even if they haven’t heard from you in a long time. This is where Facebook comes in handy. The other day I heard from a dear friend for the first time in about 8 years. We’d been looking for each other off and on over recent years but, thanks to Facebook, she found me first! And we talked on the phone for a full three hours. A lot of it was catching up. But, she was also very candid about the fact that she needed some professional advice from me. Did I see this as a cheesy ulterior motive? Heck no! First off all, I owed her a gigantic favor from 10 years ago (I mean, huge). Secondly, I love her and I know she loves me. So whatever I have is hers. (Advice, I mean.)

Ask for introductions. Unless you’re a bitter whiner who needs to blow your nose and brush your teeth (and, uhm, a little roll-on?), the friends you have should be happy to give you introductions you need to move your job search forward. If they’re reluctant to help you, find out why. Wouldn’t you want to know the truth, especially if it was something you could fix? And, if they’re possessive with or protective of their contacts to the point where they’re keeping you from helping yourself, or making you feel judged, it’s best that you should know that now. You might have just discovered a brand new opening in your group of friends to fill.

They say that once you achieve a certain age, it gets harder and harder to make new friends. Everyone is set in their habits, patterns, commuting routine, relationships. Well, one of the upshots of these economic times is that everyone is thrown higgledy-piggledy into a big pile of confusion and some flavor of disconnectedness. Now is a fantastic time to build new circles of friends and business contacts.

And vow to take better care of them in the future. Like, don’t wait 8 years before picking up the phone.

 

In recent weeks I’ve been watching events unfold in Sedona  -- that whole James Arthur Ray thing and how people died in an ersatz sweat lodge.  I suppose for many people, a terrible event such as this (where people paid $9,000 for the privilege of dying a horrible death, surrounded in the gloom by their vomiting and fainting companions) is so exotic to most people that “that could never happen to me” is a thought that briefly passes through our minds.  And that would probably be true.

 

However, this whole clutch of motivation and self-help teachers has been bugging me over recent years. While a multitude of programs are offered every year that don't involve ambulances and homicide investigations, many of them are damaging in the way they take advantage of intelligent, open-minded individuals looking for a better way out of frustration and despair.  And the cumulative effect of little damages everywhere can also be very destructive indeed. And I’m worried that the general public might be even more at risk as the economy continues its stagger, stagger, crawl mode.  These are emotional frontiers we’re in, folks, and the woods are lousy with snake oil salesmen – people who promise to give you a breakthrough secret to life in a week or a weekend, for the price of a semester of college or a small car.

 I have had in my bookshelf for a couple of years now the book, SHAM, by Steven Salerno. And I’ve been really reluctant to read it. Primarily because I knew he would blow the lid off of the mechanics behind self-help gurus and their business models. And at the time I was also reading Martin Seligman (the very legitimate founder of the very legitimate positive psychology movement), and I was also dabbling in more than a little Jack Canfield, Tony Robbins, Marianne Williamson and even Joel Osteen. And, frankly, I liked the way their messages made me feel.  And while I certainly didn’t buy The Secret’s promises hook, link and sucker (I mean, sinker), having grown up in a family whose mantra was mainly, “ain’t it awful, ain’t it tragic,”  I knew there is definitely something to be said for willfully focusing on the positive side of things. If you have read my earlier postings, you’ll know that I believe that a positive attitude is more conducive to creative thinking and endurance during a time where everything seems to be hitting the fan.  At least it makes the ride a little more tolerable.

 But I also know a manipulative head-game when I see one. (At least I hope I do.) I certainly learned to recognize the signs when I’ve bought into one, much to my ever-lasting regret pretty quickly thereafter.  So, I thought I’d lay out a list of danger signs for you – with the hopes of helping you keep your money in your pocket.  (I get the fact that this could mean that I might miss out on a few sales of my own books – but at the end of this post I’m actually going to offer you my first book for free. I won’t even ask you for your email address as one of those cheesy quid pro quo gambits.)

 Avoid any course with titles containing such words as “breakthrough,” “success,” “transform,” “dream,” and whose tuition includes a comma.  Speaking from personal experience here.  These kinds of courses are mostly warmed over material drawn directly from the texts of books that you can purchase for $20 to $30.  There will be much playing of John Denver and hugging of total strangers  -- most who look like they either haven’t been hugged in decades or they’re really really really looking forward to hugging you. The break times are dedicated to urging you to sign up for the advanced course at twice the price (but today – and only today – slashed to the same amount you just paid for the basic course). My memories of those break times involve softly trance-inducing singing from the stage and a certain zombie-ness of the people moving to the back of the room where tables are conveniently set up, where staffers cheerfully accepted credit cards. Did I get anything of value from that basic week? Yes…my mastermind group is still intact after almost five years. We meet on the phone every other week and have become supportive friends. But have our circumstances changed significantly since we met that that “breakthrough” week?  Nope.  (As you can imagine, I’m usually the cranky one on our phone calls.)

 If you go to any course with a title that includes the words “spirit,” “warrior,” “vision quest,” make sure there is an EMT on call at all times before laying your money down. Most spiritual quests are flat-out scary. Who are these people to say they know the way, and will lead us there through a regimen of fasting, meditation and bodily deprivation? The way people refer to spirituality as Spirit, as if Spirit is their next door neighbor with handy cable piracy skills, is revolting. And the way white Americans romanticize the mysteries of Native American life and traditions is deeply hypocritical or willfully shallow. If they’re so enchanted by the Native American way, how about coming out to the Southwest, don't stop at the spas or casinos, and spend that week teaching Native American children to say no to crystal meth addiction and alcoholism? Share the inspiring benefits of your own education, skills and privilege, rather than trying to siphon off a few sips of mysticism from authentic traditions that you will never get anyway?

 If someone wants to teach you how to be rich (for whatever price), first find out how he got rich himself.  Look at the frequent fliers of this particular line of work, and you’ll find out that most of them got rich by sticking their hands into pockets of people just like you (and me). And they’re getting richer.  Did he ever grow a company, other than the staff of eager minions he has working for him now? Did he turn around a major corporation? Did he emerge from his own family of alcoholics and desperados to blaze his own trail by making something or contributing something useful to society (that is other than an ultra-expensive retreat)?  Is he an unimpeachable researcher who has the gift of translating esoteric, hard-to-understand information into immediately useful ideas that anyone can have for the price of a book?  That might be someone worth paying some attention to.

 When someone tells you that you’re nowhere without his secrets or gift, laugh and walk away. Need I say more? Okay, I will. I know of one so-called Buddhist guru (she’s American) who actually replaced the words “Higher Power” in the 12 Step Program with her own name.  That’s amazing. But what’s even more amazing is that hundreds of otherwise intelligent people said, “Duh, okay.”

 Just say no to any product marketed to you via email by someone you’ve never heard of but endorsed by someone you have. These people exchange mailing lists, knowing full well that purchasers of self-help products are the most likely to come back for more and more. The cynicism is mind-blowing.

 Avoid self-help books that were Number 1 on Amazon for, like, three hours one day.  Again, it’s the lists at work. These people know how to game the system and they use each others’ lists to snag that coveted spot, even for an instant. This way they can call themselves “bestselling authors.”  Big whup.

 Don’t give up your own dreams.  Life is full of true mysteries. My personal favorite one is the mystery of synchronicity. I’m a total sucker for those stories, and I have true, first-hand stories of my own that would curl your hair. But I wouldn’t bet the ranch on a synchronicity that I perceive to be an omen. (Even though, in my heart of hearts, I kind of hope it is.)

We all need fresh infusions of inspiration now and then. And  personal growth does involve keeping your mind open and venturing into uncomfortable zones now and then. But no breakthrough experience should necessitate group puking or even close bodily contact with strangers to the strains of “Sunshine On My Shoulders.”

 Keep your wallet in your pants. Or purse.

 (Now for the free offer:  I will give you a free copy of my very first book, Find Your Calling, Love Your Life. For absolutely nothing. Not even your email address.  Just go to www.unlockthehiddenjobmarket.com and click the green button that will lead you to free downloads. You can also have a free sample chapter of my new book, Unlock the Hidden Job Market.  Naturally, my coauthor and I would love it if you also purchased that book. But you know what? You don’t have to.)

 

 

 

Martha Finney's new book, Unlock the Hidden Job Market:  6 Steps to a Successful Job Search When Times Are Tough, is available online and in bookstores everywhere. Follow her on www.twitter.com/hiddenjobmarket.

Last night I received an email from a reader who had this to say:

"What if I'm not shy? What if I'm just not good at the art of shameless self-promotion and have difficulty identifying my value proposition? Then what?"

Hmmmm. Hate networking as shameless self-promotion? AND you're having trouble identifying your value proposition?  If you had one of those two problems, I'd take you at face value. But put the two of them together, and I'm hearing code for "shy."  But, whatever, call it what you want.

I think you might have missed one of the core points of my earlier post on networking shyness.  To wit: Even though you're networking to find and land a good job, if you hate networking, don't make it about yourself. Make it about discovering how you can contribute your gifts, skills and energy out there in the big wide world.

You can set the tone of how your networking activities come off. Networking is not about shameless self-promotion (unless you're a shameless self-promoting kinda guy, which evidently you're not). If you want a real, authentic, interaction with a full calendar of people who you hope will ultimately lead you to your next job, have a real, authentic interaction. You're out there trying to figure out how and where you fit in. If anyone criticizes you for that, well, that's their problem. Move along to the next appointment on your calendar.

Moving to your next issue about not knowing what your value proposition is, that's not an issue to take lightly. It goes straight to one of the main pieces of your place in the world. And with the marketplace changing as rapidly as it is, it's practically impossible to keep up with how your place in the world changes in relation to the world itself.  I think three generations of working adults are going through a mid-life crisis at the same time, right now.

The good news here, for you especially, is that if you're struggling with "who am I" questions, you're going to come off authentically humble in networking meetings. So instead of worrying about "shamelessly" promoting a self when you don't even know who that self is (at least vis a vis your working life), approach your networking from the point of view of gathering data about how you might fit into the changed world now.

Use your early networking meetings to ask questions. And be sincerely interested in the answers. Then ask more questions. And be sincerely interested in those answers. (Remember, we're talking questions about work, not "how're the kids?")  Eventually you'll start seeing how you fit into the world as you're coming to understand it because of those questions. And your value proposition will make itself known to you.

It's about questioning, not crowing.

(There are a lot of books out there that help you discover what your value proposition is. If you'd like to read a collection of inspiring stories of people on that journey, email me and I'll send you a free copy of my book Find Your Calling, Love Your Life.)

My friend Patricia is probably the only person I would call a natural networker. Her worldly possessions have been in storage for most of the last 10 years as she goes where her heart tells her to (always beautiful places: Hawaii; Aspen; Naples, FL;  San Diego; hey! Why not?). Jobs and projects fall into her lap no matter where she goes (and right now she’s in Austria after having spent a couple of weeks in Spain).  She always has friends to stay with or a house to borrow.  I would say she’s female version of Tim Ferris. But she’s her own self.  And she makes her way in the world through relationships she builds along the way.

 

You ever have one of those right-words-at-the-right-time moments that blasts all your illusions away?  Patricia gave me the right words at the right time and showed me the way to think about networking.  It was a few years ago while she was visiting me on Cape Cod. I was feeling rudderless, pitiful, unnecessary, unwanted,  all those un’s that make it such a drag to get up in the morning. Patricia and I were sitting in the livingroom wrapped in blankets and drinking coffee (well, she was drinking herbal tea, of course). I was saying that I just couldn’t bring myself to knocking on Cape Cod businesses begging for a job.  And she gently said this:

 

“It’s not about what you need, it’s about what you can contribute.”

 

Oh.

 

Ohhhhhhhhhhh.

 

I’d been thinking about networking all wrong! It wasn’t about what a pitiful needy, loser, user I was. It was about letting the world know that I was here to help. Patricia certainly isn’t a needy, loser, user. She moves through the world like a queen (in a good way), and people take their cue from her – treating her accordingly.  And she benefits a lot of lives as she goes.  She may not have a permanent address (other than her Naples PO box). But she has real friends who love her, and she earns an honest living (thanks to laptops and cell phones), growing spiritually, emotionally  and professionally along the way.

 

You may not want to live the life that Patricia has (although, for me, every time she breezes through Santa Fe, where I live right now, ever fiber of my being screams ROAD TRIP!).  And you may not have the flexibility of treating the entire planet as your own personal marketplace.

 

But then again, maybe you do.  At the very least the marketplace that you most naturally belong to needs you! But it may not know you’re there. If your resistance to networking is keeping you shy, I don’t blame you. So maybe the thing to do is examine your beliefs around networking. And maybe change your mind just a little.

 

Networking is a waste of time.  It could be, depending on what you expect from your networking activities. If you want a job right this very minute (of course you do, just bear with me here for a minute), you’re probably going to think that networking activities are a waste of time because what are the chances that any given networking encounter will result in a job offer? To be honest – practically zero. 

 

Yes, I get that you need a job – right this very minute. And networking will eventually bring you that job. But it’s a cumulative effect kind of thing.  One person leads to another who leads to another who leads to five others.  As my coauthor for Unlock the Hidden Job Market, Duncan Mathison, says: Networking is about planting seeds. Lots and lots of them. Some will sprout. But the more networking you do, the more of those seedlings will sprout. And some – not to drive a metaphor in the ground or anything – will bear fruit.

 

Still not convinced?  What are the chances that staying at home will result in a job offer? Guaranteed: Zeeee-roe.

 

The only people I meet at networking events are people who are out of work themselves. That would be true.  Those networking events are the worst.  They suck the life right out of you. They waste your time. And feed your growing sense of despair and overwhelm. So. Stop going to them.

 

Networking is not  about going to networking events. It’s meeting people one-on-one, showing sincere interest in what they do, your shared industry or profession, your community, future trends, ideas, etc. 

 

This isn’t to say that you shouldn’t network with other people who are out of jobs. But still make those one-on-one events, high-quality conversations where both of you end up with a growing list of ideas, connections, phone numbers, companies, introductions. 

 

People don’t want to meet me. How do you know? Somewhere someone needs you.  And that will only happen if you get the heck out of the house.

 

Just because you don’t have a job, that doesn’t mean you don’t have value and that you have nothing to contribute. People need you. To use Patricia’s philosophy: Get out and find out who they are.  Under other conditions would you let negative self-talk prevent you from lending a hand where your unique strengths and gifts can really make life easier for someone?  Of course not. So why let the inner gremlins have the power now?

 

People only want to hire to people who already have jobs. That’s a myth.  If you’re unemployed right now, you actually have some advantages working for you.  You’re available now.  You’re not coming in with that entitled “what can you do for me” attitude. You won’t be taking their offer back to your current boss to try to snag a sweeter offer.  Everyone knows that really great talent is on the loose right now because of the massive trend of lay-offs.  The fact that you’re between jobs right now is not a black mark on your record.  It’s just one of those things.

 

There’s no point in starting now, since the holidays are around the corner.  Wrong. This is absolutely a terrific time to look for a job. Budgets are being formulated for Q1. So while you might not start until January 1, you’d be making great use of your holidays by networking your brains out.  And just think,  if everyone else thinks that there’s no point in job hunting right now, you are out there with very little competition.

 

For a great article on this subject, check out: T’is The Season To Follow the Money.

 

I look like hell.  That might be true. If you’ve been stuck at home all day, not having seen the business end of a razor in weeks,  it might be time to put on your go-to-meetin’ clothes (assuming they still fit) and see if your car will start.  

 

Not judging here. In recent months I’ve been stuck at home writing books. Yoga pants and t-shirts have been my friends.  My business clothes have been on the floor, serving as bedding for the cats.  And just yesterday I spotted a coyote sauntering past my windows. And, while I was admiring its glossy coat and bushy tail, the thought came to me that it is better groomed that I am.  I picked up the phone and made an appointment. For tomorrow.  Can’t wait.

 

If you look like hell, you know what to do.  You probably won’t look like Heidi Klum, once you’ve spruced up. But you won’t look like Tom Hanks in Castaway either.

 

People will know that I’m only networking because I need a job.  So what?  You’re not the only one looking for a job. The question is: are you the person they’re looking for? It’s up to you how they’ll regard you. They’ll take their cues from you. If you act ashamed or frustrated, they’ll pick up shame and frustration and treat you like you have a contagious disease.  Figure out what it will take to behave with confidence, calm and professionalism. And do that.

 

Focus your conversation not on what you need but on what they need, what they think, who they might introduce you to, who you might introduce them to, etc.  Remember: It’s about contribution, not need.

 

I’ve already done everything I can think of to get my resume into circulation. No you haven’t.  Networking is not about bugging your family, friends, the Rotor Rooter man. A reader actually wrote to me saying that she gave her resume to her mail carrier.  

 

Networking is about expanding your circles of contacts, acquaintances, colleagues. It’s about making lists of people and their phone numbers. Then picking up the phone and calling those folks.  It’s difficult, I know, especially for people who don’t enjoy calling strangers.  But remember, you’re calling colleagues and peers…people you have something or someone in common with.

 

These are people you might be able to help.

 

And that’s what it’s all about.

 

Special note from Martha:  These principles have been borrowed from my new book, Unlock the Hidden Job Market, which I wrote with Duncan Mathison. To learn more, visit our website!

 

 

  Feeling like you're losing control of your career? Nobody's responding to your applications? Wishing someone would return your calls? Your career is your own! Time to reclaim control over your future! This is the article for you! I hope you enjoy it!

 

If you’ve been between jobs for, like, an hour, you already know that wishing will get you only so far. Now. Luck. That could be another matter altogether. While you can’t control everything in life, you can certainly help good luck along by the actions you take and the way you take care of yourself while you’re looking for your next job. You need all the advantages working for you. And that includes luck.

Now that you’re looking for your next, great job, let’s see how we can give it a nudge in your direction, shall we?

Expect that the right job really is out there waiting for you to find it. Yes, even in these days when it appears that “no one is hiring,” people are getting new jobs. You’ve got to hold onto the belief that you will too. If you don’t, you’re going to be sending out those freak-out vibes that will tell potential employers that you’re about to self-combust right then and there. And who wants to hire that? Keep that grounded core of calm, solidified by the belief that, yes, you’re on your way to your new job.

Be prepared to meet your opportunity when you least expect it. I don’t mean you have to be dressed in go-to-meetin’ clothes, with your resume at the ready all the time. In our new book, Unlock the Hidden Job Market, my coauthor, Duncan Mathison, and I tell a great story about a client of his who meets his next opportunity while standing on the beach in San Diego, dripping wet, battered and bruised after a raucus competitive ocean swim. He was CFO caliber, and the guy he met was a CEO looking for a CFO. Suffice it to say, not exactly your dress for success moment. (Personally, I’m imagining an ill-advised Speedo and a decidedly snotty nose. If this guy can land a job with that as a first impression, just think what luck you’ll have just being dressed!)

Keep your mind open. Duncan Mathison and I also tell the story of one of his clients who found a job through a friend of his mother’s. The daughter of a friend of his mother’s, no less. But it took this guy four weeks to pick up the phone and make the call that would ultimately land him the job. Whether it was generic sexism or mom-snobbery that was holding his client back from making the call that could change his life, who knows? Either way, it’s a good story to keep in mind when you’re inclined to say “nope” to hope.

Look at what you have to offer from the point of view of your potential employer. The line, “look, I really need this job,” is compelling only in the movies. In real life, it’s darn pitiful. And will net you sympathy, not a job offer. Don’t lead with your need. Present yourself in terms of what you have to offer. So look at your pile of gifts, skills and experiences from the standpoint of how they will solve a company’s problem or meet a need. That’s a conversation that will inspire the right person to say, “How soon can you start?”

Tell your career story in a positive way. When you launch into the response to, “So, tell me about yourself,” stay away from “…and then I got laid off.” Emphasize the results you achieved, talk about the people who noticed your performance and chose to promote you to the next level, tell about the teams you worked in or led. As you near the sad-sack conclusion that takes you to how you’re out of work now, don’t gloss over it. But quickly turn the tables and ask your interviewer a question about the company, his or her own experience in some similar project or team, his or her opinion about the current state of your profession.

Release your attachment to the so-called system. Amazingly, 70% of all jobs never get published or advertised in any way. That’s why we call it the hidden job market. But even though those jobs are hidden, you can still find them. But that means you have to release your grip on the expectation that “the system” will deliver up a selection of jobs for you to choose from every morning. It might have before (like in 2005) but it won’t anymore. The hidden job market is where you’ll find the great jobs. But you have to go looking for them.

Take that as good news. Sure you have to be more proactive than you were a few years ago. But the hidden job market puts you in the drivers seat. You have the power to go out and find the great jobs and companies that meet your criteria. That’s so much better than just sitting back and waiting for a diminishing stream of the wrong jobs trickle by you.

Finally, keep your standards high. Luck won’t find you if you’re targeting job opportunities that are clearly beneath your abilities. When you keep your standards high, you will be at the right place at the right time. On purpose. And by design.

So much better than just crossing your fingers, wouldn’t you say?

A special note from Martha:  These ideas come from my brand new book, Unlock the Hidden Job Market: 6 Steps to a Successful Job Search When Times Are Tough. This book tells you how to find that great job that’s waiting for you!

(Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which is out now!  Yay!)

Losing your job is terrible. But what are you doing to make it worse? Negative thinking? Assuming the job market is so hostile that there's no point in keeping your standards up? Spending weeks in your jammies? Cutting back on even the smallest pleasures in life? Less patient than you'd like to be with the kids? Applying for crappy jobs? Eating crappy food? Drinking more than you should be? Taking up smoking again? Letting the dishes stack up in the sink and dust bunnies do their bunny thing under your bed?


Being kind to yourself and your family is not about coddling yourself. It's about taking care of yourself. And, in the meantime, demonstrating to your children that self-respect and realistic optimism can prevail, no matter what emergencies are swirling around you right now.


What are you doing to punish yourself for being out of work right now? Write to me at martha@reboundyourcareer.com and let me know. I'll write a post based on the results of your emails.

I'll also send you a free copy of my first book, Find Your Calling, Love Your Life as a thanks!

(Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which is out now!  Yay!)  It’s hard to be choosy these days, isn’t it? The news is filled with stories like the public school that received more than 700 resumes in response to an advertisement for a janitor’s position (did you hear the emphasized detail that the resumes had to be put into a safe? What’s the deal with that? I truly don’t understand what that signifies. I’m thinking that’s just media hype, designed to get you all in a dither about something that’s neither here nor there.). It’s hard to hold onto hope and high standards for what kind of job you’d like to ultimately land when you’re surrounded by messages that the job market world is coming to an end.

Buy into the terrible headlines that people are losing jobs right and left (and, make no mistake, they are), and you’ll be tempted to abandon all hope for a job that’s good enough for you. But let me remind you, as Lauren Doliva said in my new book, Rebound: A Proven Plan for Starting Over After Job Loss, there is still a war for talent. “And talent is winning,” she said.

In other words, find the job opportunity that matches your skills, abilities and passions, and you’ll nail the interview – regardless of how worried you are about whether or not you’ll “ace” it. People are still looking for you. You just have to find those folks. And that means you have to be just as choosy as your interviewers are.

Easier said than done, right? Right. I get that. And it’s hard to forget that it’s the interviewer who has the ultimate power to actually offer you the job. I get that too. But remember, you have the ultimate power to say yes or no to that job offer. “Talent is winning the War for Talent,” and you’re on the winning side. Even if we find ourselves in a national economy of 10% unemployment, that means 90% of America would be still working. So why not you?

So what does this have to do with worrying about “acing” the job interview? One word: Desperation. Regardless of whether you’re single or married, you probably remember at least one date when all you wanted to do was crawl out of the restroom window. Puppy dog eyes that transmit the message, “you’re my best and only chance for happiness.” Ew! Just typing those words makes my skin crawl. Memories….

So what are you going to do to keep the desperation to a low boil? Or a low howl? Here are some ideas:

Keep your dance card full. Don’t just rely only on online job boards for lining up interviews. If you do, you’ll be sitting at home staring at the unringing telephone forever. Seek out networking conversations that might lead somewhere, even if that lead is only more introductions to additional people you can have informational conversations with.

Get over your aversion to networking. I’m writing a new book right now with the ultra-fabulous Duncan Mathison, who is teaching me (and ultimately you) all about the fantastic networking techniques that remove you from those expensive, soulless, schmoozy schmoozy hiya hiya mixers that make you want to run screaming for the ballroom doors. But while we’re waiting for the book to actually hit the stores, I’ll share with you what I can. Let’s just say for the moment that one introduction leads to another. And you probably haven’t yet met the person who will offer you the job of your dreams. That person will most likely come into your life through a series of personal referrals. And it’s likely that you have met the person who will ultimately lead you to that person. Hmmmm, who could that be?

In the meantime, network your brains out so that you have plenty of options to pick from (or at least you feel as though you do), so you won't worry so much about "acing" the only interview on your calendar -- all the while ignoring the signs that you could be walking into the job of your nightmares.

Remember that when you are in the interview itself, you must be just as careful a shopper as the interviewer is. When you’re talking with the person who might be your boss, find out from him or her specifically what makes the person who will ultimately land the open position a top performer – in the top 20% sparkly bracket. First of all, it’s important to know exactly what those characteristics are. But it’s also important to know if your potential boss actually knows what those characteristics are. How can you please a boss who doesn’t know what he or she actually wants? And then decide whether or not you want to please your boss in just those ways. Qualify your potential boss just as much as they're qualifying you.

Make sure you are willing to actually meet those characteristics. If you’re picking up a vibe of prejudice, attitude or cynicism, don’t automatically think, “it will be different with me.” It probably won’t be. But you won’t really know for sure until you find out what’s behind that ‘tude.

I remember that during my first job interview, I heard the sentiment, “It takes a special person to do this job well.” Well. Let me tell you, that spoke directly to my confused, codependent heart. I thought to myself, “I’m a special person. Whatever the challenge is, I’ll muscle right up to it.” Translation: “I will earn your love.” Boy was I wrong. Boy was I stupid.

What I should have said was, “Really? Tell me more. What do you mean by, uhm, special?” If they were honest they would have said, “You won’t mind being treated like crap by a narcissistic prima donna witch – I mean, boss. You won’t mind being humiliated in front of strangers. You won’t mind being on the receiving end of smug abuse from the person who just had the job before you and was promoted to be your direct supervisor. You won’t mind being set up to fail by people who really don’t care that this is your first job and maybe you could use a little kindness and understanding.”

If all of those things were said to me in answer to a question that I posed: “Really? Tell me more,” then I would say that I aced the interview by getting the fact that I didn't want it. I got the job. I took the job. I lost.

I get emails all the time from people who feel abused by their bosses. They need so much help and emotional support. But the first piece of advice is “beware of the dog.” And in this case, that dog might be a lousy job. Don’t be so eager to ace a job interview that will chain you to a dog.

(Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which is out now!  Yay!)

 It’s hard to be choosy these days, isn’t it? The news is filled with stories like the public school that received more than 700 resumes in response to an advertisement for a janitor’s position (did you hear the emphasized detail that the resumes had to be put into a safe? What’s the deal with that? I truly don’t understand what that signifies. I’m thinking that’s just media hype, designed to get you all in a dither about something that’s neither here nor there.). It’s hard to hold onto hope and high standards for what kind of job you’d like to ultimately land when you’re surrounded by messages that the job market world is coming to an end.

Buy into the terrible headlines that people are losing jobs right and left (and, make no mistake, they are), and you’ll be tempted to abandon all hope for a job that’s good enough for you. But let me remind you, as Lauren Doliva said in my new book, Rebound: A Proven Plan for Starting Over After Job Loss, there is still a war for talent. “And talent is winning,” she said.

In other words, find the job opportunity that matches your skills, abilities and passions, and you’ll nail the interview – regardless of how worried you are about whether or not you’ll “ace” it. People are still looking for you. You just have to find those folks. And that means you have to be just as choosy as your interviewers are.

Easier said than done, right? Right. I get that. And it’s hard to forget that it’s the interviewer who has the ultimate power to actually offer you the job. I get that too. But remember, you have the ultimate power to say yes or no to that job offer. “Talent is winning the War for Talent,” and you’re on the winning side. Even if we find ourselves in a national economy of 10% unemployment, that means 90% of America would be still working. So why not you?

So what does this have to do with worrying about “acing” the job interview? One word: Desperation. Regardless of whether you’re single or married, you probably remember at least one date when all you wanted to do was crawl out of the restroom window. Puppy dog eyes that transmit the message, “you’re my best and only chance for happiness.” Ew! Just typing those words makes my skin crawl. Memories….

So what are you going to do to keep the desperation to a low boil? Or a low howl? Here are some ideas:

Keep your dance card full. Don’t just rely only on online job boards for lining up interviews. If you do, you’ll be sitting at home staring at the unringing telephone forever. Seek out networking conversations that might lead somewhere, even if that lead is only more introductions to additional people you can have informational conversations with.

Get over your aversion to networking. I’m writing a new book right now with the ultra-fabulous Duncan Mathison, who is teaching me (and ultimately you) all about the fantastic networking techniques that remove you from those expensive, soulless, schmoozy schmoozy hiya hiya mixers that make you want to run screaming for the ballroom doors. But while we’re waiting for the book to actually hit the stores, I’ll share with you what I can. Let’s just say for the moment that one introduction leads to another. And you probably haven’t yet met the person who will offer you the job of your dreams. That person will most likely come into your life through a series of personal referrals. And it’s likely that you have met the person who will ultimately lead you to that person. Hmmmm, who could that be?

In the meantime, network your brains out so that you have plenty of options to pick from (or at least you feel as though you do), so you won't worry so much about "acing" the only interview on your calendar -- all the while ignoring the signs that you could be walking into the job of your nightmares.

Remember that when you are in the interview itself, you must be just as careful a shopper as the interviewer is. When you’re talking with the person who might be your boss, find out from him or her specifically what makes the person who will ultimately land the open position a top performer – in the top 20% sparkly bracket. First of all, it’s important to know exactly what those characteristics are. But it’s also important to know if your potential boss actually knows what those characteristics are. How can you please a boss who doesn’t know what he or she actually wants? And then decide whether or not you want to please your boss in just those ways. Qualify your potential boss just as much as they're qualifying you.

Make sure you are willing to actually meet those characteristics. If you’re picking up a vibe of prejudice, attitude or cynicism, don’t automatically think, “it will be different with me.” It probably won’t be. But you won’t really know for sure until you find out what’s behind that ‘tude.

I remember that during my first job interview, I heard the sentiment, “It takes a special person to do this job well.” Well. Let me tell you, that spoke directly to my confused, codependent heart. I thought to myself, “I’m a special person. Whatever the challenge is, I’ll muscle right up to it.” Translation: “I will earn your love.” Boy was I wrong. Boy was I stupid.

What I should have said was, “Really? Tell me more. What do you mean by, uhm, special?” If they were honest they would have said, “You won’t mind being treated like crap by a narcissistic prima donna witch – I mean, boss. You won’t mind being humiliated in front of strangers. You won’t mind being on the receiving end of smug abuse from the person who just had the job before you and was promoted to be your direct supervisor. You won’t mind being set up to fail by people who really don’t care that this is your first job and maybe you could use a little kindness and understanding.”

If all of those things were said to me in answer to a question that I posed: “Really? Tell me more,” then I would say that I aced the interview by getting the fact that I didn't want it. I got the job. I took the job. I lost.

I get emails all the time from people who feel abused by their bosses. They need so much help and emotional support. But the first piece of advice is “beware of the dog.” And in this case, that dog might be a lousy job. Don’t be so eager to ace a job interview that will chain you to a dog.

(Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which is out now!  Yay!)

 Much to everyone’s surprise, it gets really cold here in New Mexico in the winter – frozen-solid-birdbath-water cold.  Consequently I’m never in a hurry to slipper-shuffle down the long drive to the newspaper box – not when the flannel and down on my bed are so warm.  And so my first news fix happens even before my first cup of coffee.  Courtesy of CNN and my remote control.

This morning there was a segment about how seasoned executives are competing with 14-year-olds for summer jobs with theme parks.  One former executive is quoted as saying how this is her chance to do what she’s always wanted to do, which is work with animals and people. To which I thought: Yeah right.

And then I thought:  Uh oh. Here comes a whole new Recession-era story line:  It’s gotten so bad out there that seasoned executives are competing head to head (in a manner of speaking) with youngsters who can barely be trusted to upsell by simply saying, “You want fries with that?” And then quickly on the heels of that dread scenario will be the executive applicants’ frustrated conclusion that “I am such a loser, I can’t even compete with a pimply pre-pube.”

What recruiter in his or her right mind would even consider a seasoned, middle-career executive for a job that a teenager can – and, by the way, should – do? There’s the over-qualified issue, of course. But even more to the point, these people are totally non-applicable. If we’re going to see more of this kind of behavior, we should add a third category to the problems of being qualified. You’ve got over-qualified (which is often code for being, well, you know). You’ve got under-qualified. And you’ve got N/A qualified.  That’s where these people land.

Recruiters know that as much as these people might want the gig now, if they are handed a six-figure job offer in July, they’re going to ditch their summer jobs in a twinkling. They also know that the supervisors are going to be barely post-pubescents themselves.  And who wants that kind of power issue going on?  And, perhaps most compelling of all, if you’re talking customer service, just think of all those parents taking their kids to these parks for a jolly holiday and, perhaps, an escape from their own woes. Do they really want to hand their money over to someone just like them?  Do they want to be reminded on their day of escape, “Don’t judge, you could be me before too long”?  I’m thinking probably not.

N/A stands for non-applicable. It also stands for non-appropriate.  And it just isn’t appropriate to crawl down your career ladder just for the sake of a job – even if you need one so badly that first paycheck is all that stands between you and Snidely Whiplash. Plus it’s insulting to everyone involved: you, the hiring company, all those kids who really deserve to take their spot on the first rung of their own career ladder.  Entry-level does not mean easy-entry.

Which brings me to Step Two of my conversation with certified executive and life coach, and licensed mental health counselor Meredith Kaplan.  (Click here for Step One: Acknowledge Your Feelings)   Merry says that if you want to change your life in 2009, Know Your Core Genius is the essential second step.  If it’s counting correct change, filling bags of popcorn, and filing customers onto whirl-and-hurl rides, great!  Knock yourself out.  But I’m thinking you’re capable of more than that.  It’s largely a matter of remembering what those things are and holding on to them for dear life.

“You owe it to yourself to figure out what your core genius is,” she says. “If you do it by yourself, brainstorm the answers to such questions as:   

‘Where have I had peak experiences?’ 

‘What have I done that no one else can do quite like I can?’

 ‘What is it that attracts people to me in terms of my work-related skills?’  

‘What is it that attracts people to me in terms of who I am as a person?’

‘What is it that I have or can do that is unique from other people?’

“These are the traits, skills and passions that can take you further in your career,” she says.

If you come up with a big, fat, “nuthin” when you ask yourself those questions, it could be that your self-esteem has been so hammered by your rough patch that you can’t see yourself as clearly as your friends can. So, says Merry, go to your friends for the feedback you need to get that clear picture of who you really are and what you can really do.

“Seek out people who really know you, people you can really be yourself with, and ask them straightforwardly, ‘What do you think my strengths are?’” she says. Those are the things you want to expand on and use to position yourself in the career marketplace.

Keep in mind all the elements that make up your core genius and you won’t be so tempted to give into the siren song of “gimme a job, any job will do.”  First of all, you won’t get it. Secondly, be glad. Just imagine how silly you would feel if you encountered on Saturday the guy who interviewed you for an executive job on Friday. Only now you’re wearing a silly hat and counting change.

You can email Merry directly at meredithkaplan@bellsouth.net

    (Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which is out now!  Yay!)

Looking back on my own career of 30 some-odd years, I would say that the single most important event in my professional life didn’t even happen to me. It happened to my dad. He got laid off just five months before I graduated from college.

I’ve mentioned him before in this column, but in case you’re new here, let me give you a little detail. Well, as much detail as I know myself, which isn’t much. See, he was a covert case officer for the CIA. In street lingo, that means he was a spy. But technically speaking he wasn’t. His job was to recruit spies. We were stationed in places, oh, like Miami, Berlin, Mexico City, Madrid, Munich, Vienna, and, of course, he was in Saigon for a while where he wore a flak jacket over his nerdy 1968 business suit. Students of the Cold War would see this list of cities and go, “check, check, check.” And then rightly conclude: “Wasn’t home much, was he?” Nope. He went on a lot of “business trips.”

Anyway, I’m telling you all this not to brag (well, maybe just a little bit) but to set the stage for why I’m so passionate about the topic of children and work. I learned two things by watching my father through the years. It’s completely unacceptable to do anything you’re not totally passionate about. And, then finally, there is no security in job security. I think the only reason why I’ve never been laid off myself is because I laid my own self off the moment I heard that my dad lost his job – via a callous pink slip that was handed to him while he was on assignment in Mexico City, right in front of a classroom full of baby spies he was teaching that day.

Children of divorced parents, who then see their standard of living plummet when the parents split, learn very early that poverty is just one decision away. And children of laid-off parents learn the same thing. No matter how passionate, brilliant and dedicated you are to your profession, unemployment is one decision away.

And just as children of divorced parents grow up reluctant to throw heart, body and soul into an intimate, romantic relationship, children of laid-off parents get very early that you can’t really trust what your employer says about job security.

In my heart of hearts, I’ve always been “self-employed” because of that hard understanding that there’s no such thing as job security. And while this might be a moderately healthy attitude for an individual to take, it’s really too bad for employers who might have benefited from my talents, skills and dedication to their organization’s mission.

During this time of laying people off, we’re almost in an anorexic thrall. The compulsion to trim and slim seems to have taken on a life of its own – or at least a momentum that is going to be extremely hard to stop. But it will stop one of these days, and you’re going to need to start hiring again.

Where will you get your talent? If this current economic situation lasts as long as the doomsayers predict, you may be drawing your most new hires from the generation that is today’s kids – those kids who are right at this very moment finding out that mom and/or dad are suddenly – and through no fault of their own – without a job.

Assuming you’re still in HR when that time comes, you may look back on this time and think, “Oo, maybe we should have given more thought to the kids.” Remember, it was only 10 months ago or so when we were obsessing about the impending hiring crisis as Baby Boomers retire and their replacements fall short of both numbers and knowledge. That crisis is still coming toward us (even though maybe some of the Baby Boomers won’t be retiring quite so soon).

So how can HR keep the faith with future generations of workers when so many companies (not yours certainly) are breaking faith with their current employees? Here are some ideas, and I sure would welcome more as they occur to you:

Assume the leadership that is rightfully HR’s to govern the lay-off process in your organization. Make your process absolutely top-notch, humane and as generous as you can and drive it from the top. Don’t passively allow individual departments, divisions, businesses, leaders decide who they’ll run it as independent fiefdoms. That’s when stupid management tricks begin to take over.

Make humane the guiding principle of all your lay-off procedures and practices. Tell people what to expect as soon as you know. Maybe some essential talent will ditch the ship before you want them to, but you’re also going to see that the bulk of your people will stick around and help you turn off the lights – if that is indeed your new mission.

Give your people every reason to go home and say good things about your company. Offer them lavish advance notice that their jobs will be eliminated; give them the flexibility they need to search for new jobs while on their current job; pay for training that they need; offer them developmental assignments that will give them essential experience that they can talk about in upcoming interviews. If you have to furlough them only temporarily and you really want them to still be available to you, pay them a reduced salary if they dedicate their free time to community volunteer work. If you have to lay them off completely, remember that you still need to get their work done. So implement new contract-worker programs to keep them onboard as freelancers.

Make sure that coaches and child/family therapists are available to your employees as a resource. Your people may be so thrown by the shock of losing their jobs that they don’t realize how what they say at home will affect the motivation and dreams their children will have about the future. Families in the throes of this stress, shock and even despair shouldn’t be surprised to see school performance suffer and grades plummet during this time. No parent wants to see their children fail, either now in school or later in life. So this is a crucial time in their own children’s development. Help them out with this.

There are all sorts of basic, human decency reasons why employers should support the entire family through a lay-off crisis. But this is business, right? So here’s the business reason to remember that children are watching: One of these days you’re going to want to turn the lights back on again. There’s a whole generation out there who you’re going to count on to throw the switch. Whether they will or won’t tomorrow depends completely on how you treat their parents today.

    (Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which is out now!  Yay!)

If you're a magazine nerd like I am, you might remember when Self magazine was first published. I loved that magazine, especially the feature that always appeared in the back, called Fresh Start. It was always just a one-pager, featuring the story of how one young woman changed her life in a really significant way. Oh how I missed that department when they canceled it. I just loved stories of people who were given the chance to begin again.

Well, here's the deal now. With hundreds of thousands of people being laid off and many more facing the prospect of losing their jobs in upcoming months, we're all being given the chance to begin again. Woo-pee! Right? Yeah. I didn't think so. But, like it or not, change is being handed to us, if not actually being shoved down our respective throats. So we have a choice: we can change our lives intentionally, or have them changed for us. I pick the first choice. Which would you pick?

But, you know as well as I do that no life change can actually stick unless we make the change from the inside. And we have to make that choice happily and hopefully (not in the context of dread and punishment). So, to get the best possible advice for all of us, I went to one of my favorite sources for mental health counseling and positive thinking -- Meredith (the very aptly nicknamed "Merry") Kaplan.

(I also interviewed her for my chapter on handling rage in Rebound: A Proven Plan For Starting Over After Job Loss.)

Merry is a licensed mental health counselor and an executive and life coach with a national clientele (but she herself is based in Palm Beach Gardens, FL). And she gave me this six-step process to align your thinking around change and to organize the way you manage your life from here on out.

We've broken this interview down into seven parts. Use this process and see what your life is like by 2010! We're thinking that this action process will prove to you through real experience that you do have the power to make your life exactly what you want it to be. So...here's Step One:

Step One: Acknowledge Your Feelings

Merry says, "It's so important to acknowledge your feelings because if you don't you are in denial. And your denial will hinder the process of setting a new course for yourself. Once we are in denial and we are not accepting, we limit ourselves from opportunities for success, opportunities to visualize what it is that we want from our future. Also by acknowledging your feelings, you are able to share them with those near and dear to you. When you are able to verbalize how you feel, you are able to get the support from the people who are in the best position to help you emotionally. They'll be able to understand how you're feeling and respect the journey that you're on. Even if all they can do for you is be a circle of good listeners, that's a very important part of your toolkit for change."

Merry says that even though there might be social pressure to put on a happy face and hide your true feelings,  regardless of whether you are a man or a woman, you really need to be fully and expressively authentic with both yourself and your closest friends.

"Because of our socialization, it's much easier for women to express their feelings and have their friends and female relatives acknowledge those feelings and be empathetic. It's more difficult for men to express their feelings, especially to other men. When they do have someone in their lives that they really can share those feelings with, it certainly lightens the burden. They can actually reduce the possibility of psychosomatic illness that comes when they internalize toxic feelings. That's when they develop all sorts of stress-related medical problems. So it's extremely beneficial for both men and women to acknowledge their feelings to both themselves and to confidants whom they know and trust."

So Go Jobing Readers: Here's your assignment for the day...Make a list of all the emotions that are swirling around you right now. Get them down on paper. And then make another list of your closest confidants -- your spouse, your golf buddy, your walking partner, and resolve to set aside some time to share with them those feelings that you might be trying to ignore away, feelings that maybe you think might put you in a bad light. Take that risk.

You know you would want your friends to do the same with you, if they were wrestling with a life change challenge. You would want to be there for them. And, I'm willing to bet, once you show them how open up, they just might give you that chance themselves!

You can contact Merry directly:  meredithkaplan@bellsouth.net 

      Tune into a live interview with Martha as she talks with Chicke Fitzgerald about how to rebound from a sudden job loss!

  Here are the coordinates:

   Thursday Feb 5   11:30-noon ET

    Listener/call-in number:  646-727-2840

  Listen online:  www.blogtalkradio.com/solutionzlive

Hi everyone:

I'm so excited to see that Rebound is now available online and in bookstores! I just had to tell you!

For those of you who have been following me over the last couple of years, and then wondered why I disappeared in November, this is the reason why! I was busy writing the book I hope will give a lot of comfort and perspective to people who are facing the prospect of being laid off.

I write about career, legal, financial, family, personal emotional issues. And there are three aspects I'm especially proud of in this book:

1. I interviewed the top experts in their fields to bring the absolute best possible advice together in one volume.

2. Rebound features a collection of first-person stories of people who have been laid off, the lessons they learned along the way, and how they landed happily in their new careers.

3. Each chapter concludes with three quick action items: The best thing you can do; the worst thing you can do; and the first thing you should do.

I hope you and the people you love aren't facing this crisis right now. But who doesn't know someone who is going through a layoff? Here's hoping that Rebound will give them what they need to come out the other side stronger than before!

(By the way, at the moment Amazon is temporarily sold out -- they sold out within an hour of the book being available! But Barnes & Noble's online store has copies still. And Amazon will get a fresh supply any day now!)

PS:  For some reason, I can't post a photo of the book cover. So click on the Amazon or Barnes and Noble links and you can see the whole shebang!

    (Do you know anyone who needs help, advice, inspiration, and hope after being laid off?  Please send them to my new blog, Rebound Your Career!  It's based on my new book entitled, amazingly enough:  Rebound: A Proven Plan For Starting Over After Job Loss, which will be available online tomorrow and in bookstores everywhere on February 9! Hey! Just around the corner! Yay!)

Check out Preoccupations column in today's NY Times.

The title: "Handing Out the Pink Slips Can Hurt Too," which is eerily close to the title of chapter 12 of my new book, Rebound: A Proven Plan For Starting Over After Job Loss (It's available on Amazon tomorrow!!!!!)

In my chapter I help the readers understand the HR perspective on this terrible time. This way they get at least some comfort in understanding what it's like to be you these days. Not so much fun, is it? I didn't think so.

Embedded in the NY Times article is such a fantastic idea, I wish I'd thought of it. But I'm really glad someone did...and much better that this guy did because the NY Times is better at spreading the word. Here it is:

When you have to lay off really cherished high performing employees, write a recommendation for them on their LinkedIn pages.

Laying people off, especially people you love and you know your company really needs, is excruciating. It's a terrible time for you.  So helping them get their new future off on the right foot is essential to both of you!

Don't forget to look for ways to hire them back -- even if it's only on a contract or freelance basis. You still need to get the work done. And they still need the work.